About Us

Our mission is to enable service providers such as spas, salons, dentists and other entrepreneurs to provide the most effective teeth whitening services at a reasonable price, as well providing consumers products that work just as effectively at home. We accomplish this by offering the most effective, safe and practical teeth whitening equipment, supplies and consumer products to the market at competitive prices, all the while offering what most people consider to be the best customer service in the industry.

We are a teeth whitening manufacturer, and we are registered with the FDA. We actually manufacture our own teeth whitening gel and the Futura 2400™ LED Whitening Light at our production facility in Vancouver, WA (USA), where we also have tens of thousands of components for whitening kits and pens in stock at any point in time, and usually hundreds of teeth whitening lights and thousands of bleaching kits, whitening pens and other accessories ready to ship. We can be so price-competitive because you are buying manufacturer-direct. You can actually come and watch while we assemble your Futura 2400 – where else can you watch American workers assemble the whitening machine you are buying? Practically all others are made in China. If you want it to work better and last longer, buy American.

Customers appreciate our honest and informative approach, and they value a relationship with us. Talk to all our competitors first and then call us, and you’ll understand why most people feel so comfortable buying from us. We tell you the truth about cosmetic teeth whitening, the good, the bad and the ugly, and we teach you how to be successful whether you are a dentist, salon, spa, gym, potential mall kiosk owner, a retailer or an entrepreneur that wants to get into this multi-billion dollar industry. This information varies from country to country, and since we have offices in 4 countries (including the United Kingdom and Canada) and we have customers or distributors in over 50 countries, odds are we can give you advice that is specifically relevant to you.

Besides products, we offer all the marketing materials you need to be successful, a customized customer consent form, after-care instructions, an official certificate (once you pass our written exam), and even very affordable professional and product liability insurance. In the UK, we have a highly regarded Teeth Whitening Course, which is approved by the General Dental Council for training dental professionals. If we are certified to train dentists, imagine what we can do for you. Besides having performed thousands of teeth whitening treatments ourselves, we have a dentist on our board and other dentists as distributors and customers. For these reasons, you can rest assured that you are receiving the most professional advice in the industry.

We offer you all the teeth whitening products you could possibly need, including non-peroxide teeth whitening kits for Europe. We have compared our bleaching gel and whitening kits with every system available in the teeth whitening industry, and we can guarantee the best results in the industry. We are the only company that gives a 100% money-back guarantee WITHOUT a restocking fee. Most or all others will charge you a restocking fee of 25-50% for returning product. If you don’t want to risk it, buy from us. If someone offers you a money-back guarantee, make sure it’s 100% without a restocking fee, and buy a system from them and one from us and return the one you like the least.

With over 4,000 teeth whitening lamps in the field and over 3,000 non-dentists using our system (plus hundreds of dentists), you can be sure that our products will work for you. Knowing you’ll get the best results, which is what you need to be successful in this business, you’ve found your teeth whitening partner. Call today to have us turn you into an expert yourself.